In order to stay competitive and remain profitable, businesses have to focus on the quality of their customer service. Companies that invest time, energy and money into developing and nurturing quality so customers can have a satisfactory experience are going to be more profitable and better likely to experience more sustained growth over the long-term.
Companies who ignore their customer service approaches will quickly find themselves losing out to their competitors. To avoid falling into this pitfall, it is of value for companies to develop business strategies to improve customer service.
This shouldn't be a one time deal, but rather part of a long-term strategy that is immersed in the company's organizational philosophy. Even a company that has good customer service should engage in ongoing evaluation to ensure their customers are happy with products or services they've bought.
Satisfaction is paramount because customers, even though they may have had a good experience, who don't walk away completely pleased with their purchase may not be a repeat customer.
Customer satisfaction strategies can range from simple to complex; from pricey to free. Not all strategies have to be expensive, with proper training and organizational approaches established, many of the strategies won't cost you a cent.
Here are a few business strategies that can help develop and continuously improve on customer satisfaction:
*Customer-Centric Attitude.
While "the customer is always right" has been the traditional motto when it comes to doing business, today's companies must strive even harder than abiding by this golden rule of customer service.
Operations should be customer-centric meaning that the customer's best interests should always be foremost. Service should be offered in a helpful way and with a smile. Both management and employees should show interest towards the customer and strive to give them a good experience.
Businesses who understand that customers are the bread and butter of their company and focus on their wants and needs are going to be the businesses that stand above the rest.
SOURCE:
http://wwww.helium.com/items/1524563-business-strategies-that-improve-customer-satisfaction
Companies who ignore their customer service approaches will quickly find themselves losing out to their competitors. To avoid falling into this pitfall, it is of value for companies to develop business strategies to improve customer service.
This shouldn't be a one time deal, but rather part of a long-term strategy that is immersed in the company's organizational philosophy. Even a company that has good customer service should engage in ongoing evaluation to ensure their customers are happy with products or services they've bought.
Satisfaction is paramount because customers, even though they may have had a good experience, who don't walk away completely pleased with their purchase may not be a repeat customer.
Customer satisfaction strategies can range from simple to complex; from pricey to free. Not all strategies have to be expensive, with proper training and organizational approaches established, many of the strategies won't cost you a cent.
Here are a few business strategies that can help develop and continuously improve on customer satisfaction:
*Customer-Centric Attitude.
While "the customer is always right" has been the traditional motto when it comes to doing business, today's companies must strive even harder than abiding by this golden rule of customer service.
Operations should be customer-centric meaning that the customer's best interests should always be foremost. Service should be offered in a helpful way and with a smile. Both management and employees should show interest towards the customer and strive to give them a good experience.
Businesses who understand that customers are the bread and butter of their company and focus on their wants and needs are going to be the businesses that stand above the rest.
SOURCE:
http://wwww.helium.com/items/1524563-business-strategies-that-improve-customer-satisfaction
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